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<p><strong><em>Objective</em></strong></p>
<p>State the accepted objectives of the project, which are  derived from the business case.  Determine  the business objectives of the project early on without clear objectives the project  is likely to successful meeting business objectives.  All major requirements are directly related to meeting one primary the  objectives. Do not accept requirements not related to the project’s objectives  and re-verify the objectives with the project sponsor and the business expert.</p>
<p>Once the  objectives are met how will their success be measured?</p>
<p><strong>Primary Objective</strong> – increase operational efficiency<br>
    <strong>Secondary Objective</strong> – increase customer loyalty</p>
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